Privacy Policy

Vaquero Marketing LLC ("Vaquero," "we," "us," or "our") respects your privacy and is committed to handling personal information responsibly and transparently.

This Privacy Policy explains how we collect, use, disclose, protect, and retain information when you visit vaqueromarketing.com, submit a form, communicate with us, use one of our assessments or tools, interact with our AI-powered systems, call or text us, schedule an appointment, or otherwise interact with Vaquero.

Vaquero Marketing LLC is a Wyoming limited liability company located at:

Vaquero Marketing LLC
30 N Gould St, Ste R
Sheridan, WY 82801
Email: contact@vaqueromarketing.com
Phone: 719-350-9009

1. Business Users and Eligibility

Vaquero provides marketing, growth, technology, automation, and related business services primarily to businesses and business professionals in the United States.

Our website and services are intended for users who are at least 18 years old.

We do not knowingly solicit information from children under 18.

2. Information We May Collect

Depending on how you interact with Vaquero, we may collect information including:

Contact information, such as your name, business email address, telephone number, company name, job title, and website.

Business information, such as company size, industry, estimated revenue range, locations, marketing activity, marketing investment, business challenges, goals, timelines, and services of interest.

Information you submit, including form entries, Growth System Score responses, assessment responses, questionnaire responses, messages, chat content, scheduling information, and other information you voluntarily provide.

Communications information, including emails, SMS messages, customer-service conversations, appointment communications, and information supplied during telephone or AI-assisted interactions.

Technical and usage information, such as IP address, browser type, device type, operating system, referring URL, pages viewed, interactions with website elements, session information, advertising identifiers, approximate geographic information derived from IP address, and similar technical data.

Marketing and attribution information, such as UTM parameters, referring source, advertising campaign, advertising identifier, keyword, landing page, GCLID, MSCLKID, and other attribution information where available.

Appointment information, such as meeting date, meeting time, contact information, scheduling preferences, and information submitted when booking a meeting.

3. AI-Powered Interactions

Vaquero may use artificial intelligence and automated systems to assist with website chat, telephone interactions, scheduling, customer service, lead follow-up, information retrieval, and other business functions.

When you interact directly with an AI assistant, Vaquero intends to clearly identify the interaction as AI-assisted or automated.

AI systems may process the information you provide in order to generate responses, schedule appointments, route requests, provide customer service, or assist our team.

AI-generated responses can contain errors. You should not rely on an AI assistant as the sole source for important contractual, legal, financial, or business decisions.

You may request assistance from a human representative.

4. Telephone Calls and Voice Processing

Vaquero may use AI-enabled voice technology for inbound or outbound telephone interactions where permitted by law.

Telephone audio may be processed in real time by technology providers in order to understand speech and generate responses.

Vaquero does not retain audio recordings of telephone calls.

Limited call metadata, such as the telephone number, date, time, duration, disposition, appointment information, or resulting business records may be retained where reasonably necessary for customer service, scheduling, security, compliance, or business operations.

5. How We Use Information

We may use information to:

• Respond to inquiries.
• Provide information about Vaquero services.
• Schedule and manage strategy calls and appointments.
• Provide customer service.
• Send requested materials or assessment results.
• Follow up on business inquiries.
• Operate website chat and AI assistants.
• Communicate through email, telephone, or SMS where authorized.
• Maintain CRM and business records.
• Understand website usage and improve our website.
• Measure advertising and marketing performance.
• Attribute leads, opportunities, and business activity to relevant sources.
• Protect the security and integrity of our systems.
• Prevent fraud, misuse, or abuse.
• Comply with applicable law.
• Establish, exercise, or defend legal rights.

6. SMS and Text Messaging Privacy

If you provide your mobile telephone number and affirmatively opt in to receive SMS messages from Vaquero, we may send messages related to the specific communications for which you provided consent.

Depending on the consent you provide, messages may include:

• Strategy-call reminders.
• Appointment confirmations and reminders.
• Scheduling or rescheduling communications.
• Customer-service messages.
• Responses to your inquiry.
• Business follow-up.
• Marketing or promotional communications where you separately consent to receive them.

Message frequency varies. Message and data rates may apply.

You may opt out of SMS messages at any time by replying STOP.

For assistance, reply HELP, email contact@vaqueromarketing.com, or call 719-350-9009.

Consent to receive SMS messages is not a condition of purchasing services from Vaquero.

Mobile Information and SMS Consent

Vaquero does not sell, rent, transfer, or share mobile telephone numbers, SMS opt-in information, or text-messaging consent with third parties or affiliates for their marketing or promotional purposes.

Text-messaging originator opt-in data and consent will not be shared with third parties for their own marketing or promotional purposes.

Service providers that support the operation and delivery of Vaquero's communications may process information solely as necessary to provide services to Vaquero and subject to applicable contractual and legal obligations.

SMS consent is specific to Vaquero Marketing LLC and is not transferable to another business.

7. How SMS Consent Is Collected

SMS consent may be obtained through methods including:

• A separate unchecked checkbox on a Vaquero website form.
• A strategy-call form.
• A Growth System Score or assessment.
• A downloadable resource or Growth System Blueprint form.
• A website chat interaction that presents a specific SMS consent request.
• A text-message keyword opt-in.
• A QR code that directs the user to a compliant opt-in experience.
• A documented verbal opt-in for qualifying informational or customer-service communications.
• Another affirmative consent process that clearly identifies Vaquero and the communications being requested.

Being an existing Vaquero customer, providing a telephone number, submitting a form, or being entered into Vaquero's CRM does not by itself constitute SMS consent.

8. Cookies, Analytics, and Similar Technologies

Vaquero may use cookies, pixels, tags, local storage, server-side tracking, and similar technologies to operate and improve the website, understand visitor behavior, measure conversions, protect the website, and understand marketing performance.

Depending on the technology enabled on the website, these services may include analytics, advertising measurement, call tracking, CRM attribution, and website-performance services.

Potential providers may include services such as Google Analytics, Google Tag Manager, Google Ads, Microsoft Ads, Microsoft Clarity, Meta, LinkedIn, TikTok, call-tracking providers, and similar platforms.

The specific technologies used may change over time.

Vaquero does not provide SMS opt-in data or SMS consent information to advertising platforms for their independent marketing purposes.

You may be able to control certain cookies through your browser settings or through privacy controls provided on the website.

9. Service Providers

We may use service providers to perform functions on our behalf, including:

• Website hosting and content delivery.
• Cloud infrastructure.
• CRM services.
• SMS and telecommunications.
• Email delivery.
• Scheduling and calendar services.
• Artificial-intelligence services.
• Voice processing.
• Website analytics.
• Advertising measurement.
• Call attribution.
• Security and fraud prevention.
• Website forms and chat functionality.

These providers may process information as necessary to perform services for Vaquero.

We do not authorize service providers to use Vaquero's SMS opt-in information for their own marketing or promotional purposes.

10. Sale of Personal Information

Vaquero does not sell personal information.

Vaquero does not sell leads.

Vaquero does not rent customer or prospect information to third parties for marketing purposes.

Vaquero does not transfer SMS consent to another business.

11. Disclosure Required by Law

We may disclose information where reasonably necessary to:

• Comply with applicable law, regulation, subpoena, court order, or lawful government request.
• Investigate fraud or misuse.
• Protect the rights, safety, property, or security of Vaquero, our users, or others.
• Enforce agreements or policies.
• Establish or defend legal claims.

12. Data Retention

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including business operations, customer service, security, compliance, dispute resolution, and legal obligations.

Retention periods may vary depending on the type of information.

Vaquero does not retain audio recordings of telephone calls.

13. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information from unauthorized access, use, alteration, loss, or disclosure.

No electronic transmission or storage system can be guaranteed to be completely secure.

14. Your Privacy Choices

Depending on applicable law and your relationship with Vaquero, you may request that we:

• Provide information about personal information we maintain about you.
• Correct inaccurate information.
• Delete certain information.
• Stop certain communications.
• Update your contact information.

Requests may be sent to contact@vaqueromarketing.com.

We may need to verify your identity before completing certain requests.

15. Email and Marketing Communications

You may unsubscribe from non-essential marketing emails using the unsubscribe link contained in the email or by contacting us.

Transactional, security, customer-service, or business communications may continue where appropriate.

16. Third-Party Websites

Our website may link to websites or services operated by third parties.

Vaquero is not responsible for the privacy, security, accuracy, or practices of third-party websites.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

The revised policy will display an updated "Last Updated" date.

Material changes may be communicated through the website or another appropriate method.

18. Contact Us

Questions regarding this Privacy Policy or Vaquero's privacy practices may be directed to:

Vaquero Marketing LLC
30 N Gould St, Ste R
Sheridan, WY 82801
Email: contact@vaqueromarketing.com
Phone: 719-350-9009